Clearly Web 2.0 -- in the form of wikis, blogs, and other means of social networking -- is transforming the Internet into a truly interactive medium. What's unclear is how Web 2.0 -- with its ability ...

Customer relationship management (CRM) software is a critical tool for driving sales and interacting with potential or current customers. The best CRMs help you organize and store all of the data that ...

When the Forbes Advisor Small Business team puts together a methodology to determine the top customer relationship management software, we use a combination of research, hands-on testing and feedback ...

Overview of how we calculate our star ratings based on our in-house algorithm that brings our readers objective, informative reviews and guides. At TechRepublic, we uphold the standard of fair and ...

I remember well my first encounter with the CRM industry, at a sales and marketing conference in New York in 1985. Clients had been asking me which salesforce automation (SFA) software was best—and ...

Traditional CRM software often overburdens sales teams with manual data entry and missing critical pipeline data that ultimately provides inaccurate projections. An industry report published in 2016 ...

Brooke Campbell loves to talk about both tech and business, so she made it a full-time job and works as a digital content manager for custom software development firm Entrance Consulting. When not ...

For most of my professional life, before I became an analyst, I was a sales rep, and my forte was software. Back in the mini-computer era, nothing was easier, and then harder, than selling software.

Rachel Williams has been an editor for nearly two decades. She has spent the last five years working on small business content to help entrepreneurs start and grow their businesses. She’s well-versed ...

Opinions expressed by Entrepreneur contributors are their own. Sales of software solutions are booming, and nowhere is that clearer than in the world of customer relationship management (CRM). Once ...