The once vibrant colour cosmetics category is now seemingly muted, tasking beauty giants to come up with a turnaround plan. “Makeup was one of the fastest-growing categories coming out of the pandemic ...

Relevant: Your Skin Seen is giving color to its product assortment. The brand, which lives under retail platform Thirteen Lune, is entering makeup after launching fragrance earlier this year, and ...

Ananya Birla, entrepreneur and changemaker, has announced her latest venture—LOVETC, a premium colour cosmetics brand under Birla Cosmetics Pvt Ltd (BCPL), marking a bold expansion into India's ...

Makeup is like magic; it’s powerful, transformative, and even mood-enhancing. And with color-changing products, those who grew up loving mood rings can have their own adult version of something that ...

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E.l.f. Beauty just announced a definitive agreement to acquire disruptor skincare brand Naturium for $355 million in a combination cash and stock deal. Founded in 2019 by beauty journalist turned ...

Makeup this month feels like a breath of fresh air. Maybe it’s the soft, lived-in finishes, the cheeky colour pops, or the effortless way these looks come together. Either way, we’re in love. This ...

From make-up and fragrance, to packaging and eco-credibility, blue is the colour tapping into consumer’s desire for both calm and creativity in beauty in 2026 ...

With a whole host of celebrities transforming their barnets from brunette to blonde and vice versa it's crucial that your makeup complements your hair colour to stop your features from fading into the ...