Every business manager and marketing pro understands the importance and power of understanding what drives their customers and prospects, seeing big data as the key that opens that treasure chest.

Christena Garduno is the CEO of Media Culture, a brand response agency specializing in media planning and buying for nearly 30 years. Big data is transforming the relationship between companies and ...

Back when Jeff Bezos filled orders in his garage and drove packages to the post office himself, crunching the numbers on costs, tracking inventory and forecasting future demand was relatively simple.

But data centers, of course, aren’t actually new. In the earliest days of computing there were giant power-sucking mainframes ...

The world is rapidly advancing towards becoming a fully digital society. At a global level, the amount of data is projected to increase more than fivefold, rising from 33 zettabytes in 2018 to 175 ...

“Data” is the watchword of the progressive gov tech professional today. If we can put a number to a problem — quantify it, catalog it, assault it with an avalanche of analytics — all will be well.

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Since its inception, the internet has evolved to become possibly the most impactful modern invention of our time. All of a sudden, people had access to the world at their fingertips. But, have you ...