A popular fast-casual chain rolls out new rewards after a series of mistakes triggered customer backlash.

Loyalty programs have long been a cornerstone of retail. They help brands retain customers, encourage repeat purchases, and build differentiation in crowded markets. Loyalty programs are also about ...

Talon.One, the leading incentives platform powering promotions and loyalty for 300 global enterprise brands, today announced the launch of its Unified Incentives Protocol (UIP), a new set of ...

Add Yahoo as a preferred source to see more of our stories on Google. A lined-up collection of payment or loyalty cards - Irik Bik/Shutterstock You probably like saving money at the supermarket, right ...

Store loyalty programs used to be simple: You’d get a punch card at a local sub shop, buy eight sandwiches and get your ninth for free. It felt like a transparent “thank you” for your business. But ...

In 2008, WestJet Airlines announced it would launch its own frequent-flier program, ending a partnership with Air Miles to ...

For years, banks have assumed that their customers’ primary banking relationship was for life. However, consumers today are ...

One of the most interesting is Roame, a search engine built to help travelers find flights (and increasingly, the broader ...

Loyalty programs make that possible. They empower loyalty marketers to build meaningful relationships, gather rich insights and create lasting emotional connections, all while staying fully compliant ...

The long-standing model of mutual benefit is rapidly disappearing ...

ISOs and ISVs can now activate Loyalty-as-a-Service (LaaS) on Dejavoo’s Android P Line terminals directly through ...

Discover how casino loyalty programs really work, how player tracking algorithms calculate your ADT and theoretical value, and why comps aren’t based on losses.