Email and SMS marketing complement each other well. Here’s how to use both for your small business.

As marketers in 2022, we are presented with a wide (and always growing) variety of channels to choose from when we create our marketing strategies. While we pay a lot of attention to new channels, the ...

Text message marketing is an easy way to boost your digital marketing efforts. Learn why and how you should use it.

Buzz (or ding)! A new text (SMS) message lights up your phone, and you see it’s from a brand you recognize. In most cases, whether you click the link or type “stop” depends largely on how that message ...

Bulk SMS marketing has been around for years, yet in 2025 it is still quietly outperforming many “new” digital channels.

Studies show that 25% of businesses utilize SMS (short message service) marketing due to its efficiency and effectiveness. In a mobile-first world, the majority of customers consider texting an ...