Not everything on Subaru’s Tokyo Auto Salon stand is being shown just yet, and that’s where things get interesting.

A short video posted to Subaru's Japanese social media teases the new sport compact, which will debut on January 9.

The VB-series WRX STI is right around the corner, with Subaru confiming a reveal date of January 9, 2026, at the Tokyo Auto ...

Subaru's third-best seller was the Outback. It fell 6.6% to 157,716 for the year. Subaru has just completely re-imagined the ...

Subaru enters the era of electrification with the introduction of the Solterra, its very first electric-vehicle (EV) model. The compact SUV offers more than 220 miles of range and, like every Subaru ...

Subaru is teasing several models, set to join the racing series or hit the street in 2026. Japanese customers are getting ...

The new Subaru Solterra EV is surprisingly quick. It’s even faster than the WRX STI and BRZ, and it’s not even a performance ...

The 2026 model brings a look that's bigger and bulkier than past models, making it look and feel more like an SUV than ever.

The AutoGuide Creators Series tells stories and amplifies creators from the car world, including family life, car buying ...

A first time Subaru buyer gets a 2025 Subaru Forester base trim because he’s new to the brand. Did he make a big mistake not ...

Subaru has been quite suggestive as of late about the possible return of the beloved STI badge, offering two different takes ...

Buying a Subaru usually feels like a safe bet. The brand is reliable, practical, and ready for anything the roads throw at it. Its vehicles typically offer a steady cruise, whether you're on the city ...